Charity
The Green Heart Project Completes $2 Million Dollar Funding Campaign for Urban Farm in Downtown Charleston
The Green Heart Project, a nonprofit focused on education, healthy food, and community, has completed its campaign of raising $2.4 million to build and support the Urban Farm at Enston Home. The farm is located at the William Enston Home, an affordable housing property at the intersection of King Street and Huger Street on the Upper Peninsula of Downtown Charleston. It serves as a central venue for Farm to School and outdoor education, youth development, healthy food access, and community building.
At the start of the Urban Farm project, it was estimated to require over a million dollars to succeed.
“As a small nonprofit, we had never raised that amount of money,” said Jesse Blom, Executive Director of The Green Heart Project. “However, the community stepped up, and we received significant, early commitments that brought our campaign to the next phase of public fundraising. Throughout this campaign, we were continually humbled by the amount of generosity we received from friends, partners, and residents that allowed us to reach a once impossible goal.”
Over five years, the community supported the campaign with cash gifts, pledges, and in-kind donations. One of the leading in-kind donors was SeamonWhiteside (SW+), a full-service land design firm with offices throughout the Carolinas. SeamonWhiteside oversaw the urban farm design since its first conceptualization in 2017.
“We are so proud to work alongside The Green Heart Project toward this vision. Their mission of building meaningful spaces for people aligns closely with ours,” said Gary Collins, Vice President at SeamonWhiteside. “The community support over these past years is truly spectacular, and the continued interest and excitement of this project is what keeps it running and thriving.”
SeamonWhiteside committed valuable services to The Green Heart Project, from the permitting and design to the actual building of the Urban Farm. They also encouraged other contractors to donate services, bringing their total donation value to over $200,000.
The Urban Farm at Enston Home is a half-acre production farm, featuring 62 raised garden beds, a Farm Stand, and – coming soon – a fruit tree orchard. The Green Heart Project will host an official ribbon-cutting ceremony in Spring 2022. In the meantime, the Urban Farm is adding two additional structures alongside the Farm Stand, including the Community Pavilion with an outdoor classroom, and a Greenhouse where Green Heart can start its own plants from seed. Running the Urban Farm relies heavily on community support. People can help in three ways, by: donating, volunteering, or visiting the Farm Stand at 900 King Street on Thursdays between 3:30 – 6:00 p.m.
The Urban Farm also offers a new Youth Internship Program for high school students, developed to empower young people to cultivate their workplace and leadership skills, as they help to manage the urban farm. Additionally, the farm provides education to over 1,000 preK-12 students and community-building opportunities through public events, workshops and volunteer days. The Urban Farm yields approximately 3,000 pounds of fruits and vegetables yearly, which is donated to schools and sold on a pay-what-you-can scale to residents and neighbors at the weekly market.
“We have spent the past few years building the Urban Farm at Enston Home, and now we’re ready to start running & growing it to its full capacity,” says Amanda Howell, Development Director at The Green Heart Project. “With this incredible new infrastructure we’re beginning our work operating the farm, and making sure we do it sustainably.”
The Green Heart Project supports a total of 15 school and community partners with educational garden projects throughout Charleston, partnering with SeamonWhiteside to design and build each garden. For more information on how to get involved or support the Urban Farm at Enston Home, visit https://greenheartsc. org/urban-farm-at-enston-home/ or contact Jesse Blom at jesse@greenheartsc.org.
To support The Green Heart Project on GivingTuesday, visit https://chuffed.org/project/givegreenheart21