Sustainable Fashion Brand Reformation Coming to King Street

UPDATE: Due to some unforeseen delays, the store will not be opening until later this week.

–Original Post Below—

Reformation, a sustainable fashion brand, will open its first South Carolina store on King Street in Charleston on September 5th. This will be Reformation’s 4th store in the Southeast and 41st globally.

Like all Reformation stores, the Charleston location incorporates a variety of sustainable elements such as vintage furniture, hangers made with FSC-certified wood, and reusable deadstock totes, and will offset 100% of its electricity usage with renewable energy.

This location will also feature Reformation’s tech-driven retail concept, which the company says brings the best of its online experience to its physical doors and results in a more customer-centric shopping experience. For instance, customers can use touchsceens to send clothes directly to their dressing room.

While visiting, shoppers can peruse a selection of Reformation’s signature, vintage-inspired dresses and fall essentials including denim, tops, sweaters, boots and more.

The will be located at 287 King Street. Store Hours will be:

• Monday to Saturday – 10 am to 7pm
• Sunday – 12 pm to 6 pm

You can learn more at thereformation.com.